WEBSITE
KURT MULLER WHOLESALE
ABOUT THE
CLIENT
KM, founded in 1988, and head quarters in Manchester, With over 40 years of retail and wholesale experience, the Kurt Muller Brand is recognizable worldwide. With our knowledge, resources & ability to work directly with manufacturers worldwide
KM is a major importer and distributor of innovative fashion clothing for all major high street stores and e-tailers across the globe. Fashion moves fast – and so do we. With our unique product offering, we’ve become a fashion phenomenon and Manchester’s best kept secret.
ABOUT THE
PROJECT
ABOUT THE
PROJECT
The Kurt Muller website is an online store for the rapid sale of wholesale products. Although it runs on the WordPress platform, it has many customizations in terms of theme and code, as the field of wholesale has its own peculiarities.
We created a design in 3 colors, modern, based on a strong visual impact, while maintaining ease of navigation and not crowding the elements. The products are presented in a colorful, simplistic way, the emphasis falling on the image and the text being placed in the background.
As technical features, prices are hidden until the user creates an account. The menu shows a message bar containing the latest announcements. Each product contains the quick view option without entering the product page, which allows the user to see the details quickly. A system of colored labels and the pre-order option has been created. The currency of the website can be changed into pounds or euros and all standard buttons have been customized for a 2-step payment system.
The website also integrates a blog along with a newsletter campaign module.