We talked a lot about the functionality and appearance of the website, about how information should be displayed and indexed, but never about the structure of the website. So it’s time to explain the content architecture and what any website should contain. We will address 3 major categories of websites: Product Provider, Service Provider and Website Presentation.
Mobile optimization is a modern, essential technique for creating a website. A website should look perfect no matter what device it is viewed on. This is all the more important as the use of mobile devices is constantly increasing.
Website speed optimization has never been so disputed as at the moment. Although the speed of the Internet is constantly increasing, the subject is becoming more and more pressing. We are in a pursuit of perfect scores and not real performance. Google is the main culprit, although it claims that speed is essential and offers many criteria, it is dual in nature and does not take into account half of them.
Obtaining organic traffic is one of the biggest challenges a website needs to meet after launch. However beautiful, fast and easy to use the website is, without a constant flow of organic traffic it will not have the desired yield.
Currently, there are several ways to create a website. You can use one of the existing CMS (Content Management System) systems such as WordPress, Drupal, Joomla, Magento, etc. You can use an online builder such as Wix or Weebly. Or you can build a website from zero using programming languages and open-source technologies. Still, WordPress remains the most convenient solution. Let’s see why!